We created numerous immersive experiences for Vestas’ exhibition stand – but the real hero of the show was “The Unit”.
The Unit is the landing spot for immersive storytelling. It has multi-use functions, and it can be used both at the Vestas exhibition stands, in meeting rooms and at offices.
The Unit can contain all our solutions and function as a complete exhibit stand by itself. Or it could be a part of a journey on the big stand, set to only show one or a few of the solutions. This makes for an extremely flexible and future-proof solution.
At the WindEurope event, Electric City, each of the Units conveyed four interactive VR experiences and the immersive stories of the employees of Vestas.
By using the human-sized touch display, you can explore the stories of Vestas employees from all corners of the business. This shows you the real faces of Vestas and what makes their hearts tick.
The four interactive VR experiences were:
VR experience 1: Offshore Installation
You are standing on the deck of an offshore jack-up installation vessel. A Vestas deputy Installation manager will be your virtual guide. He will tell you about the ship and the things you see, and today, you’re going to help install a V164 wind turbine offshore.
VR experience 2: Pre-assembly
With the pre-assembly site manager as your guide, you are transported to a birds-eye view and see the impressive pre-assembly work taking place. 29 weeks of logistics fly by in fast-forward, while your guide explains all the important work that goes on in those 29 weeks. After completing the final part of pre-assembly yourself, you are now standing at the quay next to the installation vessel and the towers you have pre-assembled – and you can admire your work.
VR experience 3: Experience the Vestas SIMO III project in Finland
Normally, untrained individuals will never experience this. But with the Unit’s VR headsets, anyone can experience a guided tour of the inside and the top of a wind turbine in one of the largest wind parks in Finland.
VR experience 4: Drone inspection
This experience takes the previous one to the next level. Starting on top of a wind turbine that is over 140 metres tall, you become the eyes of a drone inspecting a 61-metre-long wind turbine blade.